Kerala Tourism wins Gold at PATA Awards

-

Kerala Tourism on 21 July 2016 won two Gold Gongs at the Pacific Asia Travel Association (PATA) Awards.

Kerala Tourism bagged the award in recognition of its trend setting marketing initiatives, which have given a boost to the state's profile as a must-visit destination.

The awards were in the categories of Travel Advertisement Broadcast Media and E-Newsletter, which were grabbed by the successful Visit Kerala television commercial campaign and the popular Kerala Tourism E-Newsletter, respectively.

The awards will be presented at the PATA Gold Awards Luncheon and Presentation on 9 September 2016 in Jakarta, Indonesia.

In 2015, Kerala Tourism was also awarded PATA Gold in the Heritage and Culture category for Muziris Heritage Project.

About Pacific Asia Travel Association

• The Pacific Asia Travel Association (PATA) is a membership association.

• It works to promote the responsible development of travel and tourism in the Asia Pacific region.

• In 2011, PATA celebrate its 60th anniversary with a series of activities and events focused around the theme Building Tourism.

Now get latest Current Affairs on mobile, Download # 1  Current Affairs App


Source: Kerala Tourism wins Gold at PATA Awards

Comments

Post a Comment

Popular posts from this blog

Planning A Road Trip ? Here Are 7 Lesser Known Asian Highways That You Can Begin With

-
Image
After the opening of the Myawaddy-Thinggan Nyenaung-Kawkareik section of the Asian Highway Network that connects India and Thailand via Myanmar, many are intrigued about the other routes which come under the Asia Highway (AH) Network. Here are seven routes that you probably didn't know of which passed through India. 1. AH42 – China-Nepal-India Google Maps 3,754 kilometres long, this Asian highway is the nearest to Mount Everest. The route passes through China, Nepal and India and connects Lanzhou, the capital of  Gansu Province, China to Barhi in Jharkhand. 2. AH43 – Agra- Matara, Sri Lanka Google Maps Did you know that you could drive to Sri Lanka easily? Well, the AH43 connects Agra to Matara in Sri Lanka. The 3,042 km route through Agra (AH1), Gwalior (AH47), Nagpur (AH46), Hyderabad and Bangalore (AH45, AH47), Madurai. The road briefly ends at Rameswaram before starting in Sri Lanka at Talaimannar and passes through Mannar, Anuradhapura, Dambulla (AH44), Kuruneg
Read more

Bacardi GTR shuffles Asia team

-
Image
Bacardi Global Travel Retail (GTR) has appointed Vinay Golikeri as regional director Asia Pacific, as Irving Holmes Wong moves into the domestic China MD role. Bacardi GTR has appointed Vinay Golikeri as Bacardi GTR regional director Golikeri joined the Bacardi GTR team in 2011 as marketing director, and has since led the company's strategic drive to premiumise the portfolio. In his new role, Golikeri will be based in Hong Kong, reporting to Mike Birch, Bacardi GTR managing director. He brings with him experience in understanding regional dynamics both from his earlier domestic market career with Bacardi, and with other brands. Irving Holmes Wong moves to a new role as Bacardi Greater China managing director, based in Shanghai. While it is a domestic position, he will continue to work closely with Golikeri on synergies within the GTR business in his region. Leila Stansfield will replace Golikeri as Bacardi GTR customer marketing director. She joined the GTR team as f
Read more

Asia's Most Amazing Buddhas

-
Image
From the bespectacled to the bubbly, the daunting to the daring, Asia's Buddhas are among its most extraordinary cultural, artistic, and of course, spiritual attractions. With this in mind, the members of travel website Trippy.com offer their favorite places to pay homage. Did we miss one of your favorite Buddhas? Let us know on Trippy.com! © Santorini/Dollar Photo Club 1. Leshan Giant Buddha, Mount Emei Scenic Area; Sichuan, China Talk about looking good for your age. The unofficial granddaddy of the Buddha world, this statue was carved in the 8th century and is part of a UNESCO World Heritage Site. At an amazing 233 ft. tall he's currently the largest Buddha on the planet. © yann&bernard Anceze/Dollar Photo Club 2. Shwemyethman Paya; Shwedaung, Myanmar If you thought Harry Potter was the first to wear oversized round glasses, think again. Known as the "Buddha with the Golden Spectacles," this Buddha has bee
Read more