Bacardi GTR shuffles Asia team

-
Bacardi Global Travel Retail (GTR) has appointed Vinay Golikeri as regional director Asia Pacific, as Irving Holmes Wong moves into the domestic China MD role. Bacardi GTR has appointed Vinay Golikeri as Bacardi GTR regional director Asia Pacific

Bacardi GTR has appointed Vinay Golikeri as Bacardi GTR regional director

Golikeri joined the Bacardi GTR team in 2011 as marketing director, and has since led the company's strategic drive to premiumise the portfolio.

In his new role, Golikeri will be based in Hong Kong, reporting to Mike Birch, Bacardi GTR managing director.

He brings with him experience in understanding regional dynamics both from his earlier domestic market career with Bacardi, and with other brands.

Irving Holmes Wong moves to a new role as Bacardi Greater China managing director, based in Shanghai. While it is a domestic position, he will continue to work closely with Golikeri on synergies within the GTR business in his region.

Leila Stansfield will replace Golikeri as Bacardi GTR customer marketing director. She joined the GTR team as finance director in 2014, previously working with Bacardi as director, corporate strategy.

Stansfield gained considerable shopper marketing experience during her earlier career at PricewaterhouseCoopers as a retail and consumer specialist.

"Bacardi prides itself on developing its internal talent pool and I am especially pleased to have the expertise of Vinay and Leila in their new roles," Birch commented.

"Global Travel Retail is a strategic shop window for the Bacardi group with strong support from our CEO Mike Dolan, and I am delighted that we have his personal support and continued investment in helping us deliver our ambitions in the sector."

The Bacardi GTR Asia team has delivered a number of experiential customer activations in recent months, including a "footfall-driving shopper experience" at Auckland airport with ARI.

  • Tweet
  • Pin It

    • This entry was posted on Friday, March 11th, 2016 at 3:45 pm and is filed under Headline, News. You can follow any responses to this entry through the RSS 2.0 feed.


    Source: Bacardi GTR shuffles Asia team

    Comments

    Post a Comment

    Popular posts from this blog

    Asia's Most Amazing Buddhas

    -
    Image
    From the bespectacled to the bubbly, the daunting to the daring, Asia's Buddhas are among its most extraordinary cultural, artistic, and of course, spiritual attractions. With this in mind, the members of travel website Trippy.com offer their favorite places to pay homage. Did we miss one of your favorite Buddhas? Let us know on Trippy.com! © Santorini/Dollar Photo Club 1. Leshan Giant Buddha, Mount Emei Scenic Area; Sichuan, China Talk about looking good for your age. The unofficial granddaddy of the Buddha world, this statue was carved in the 8th century and is part of a UNESCO World Heritage Site. At an amazing 233 ft. tall he's currently the largest Buddha on the planet. © yann&bernard Anceze/Dollar Photo Club 2. Shwemyethman Paya; Shwedaung, Myanmar If you thought Harry Potter was the first to wear oversized round glasses, think again. Known as the "Buddha with the Golden Spectacles," this Buddha has bee
    Read more

    Corporate travel: CAPA's Sydney Innovation Summit tackled the issue of supply chain disruption

    -
    Image
    © CAPA Disruption, data and duty of care were the major topics as Australia's corporate travel leaders met in Sydney at the CAPA Asia Pacific Corporate Travel Innovation Summit 2015. The Summit, which attracted around 150 senior travel managers, heard predictions for the near- and long term future of travel as well as supplier and buyer insights into current challenges and opportunities. There was a strong expectation that the disruptive technologies like Uber and Airbnb will continue to challenge current travel management practices, forcing all levels of the supply chain to adapt. A number of speakers emphasised the increasing role of data in travel management, although there are still concerns about data ownership and access. Duty of care and traveller safety remain a challenge for all in the industry, with several people expressing fears that organisations are still not fully aware of their responsibilities. The practical ramifications of these issues were
    Read more