Ballantine’s Brasil launches in Asia travel retail ahead of Olympics

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Published: 24/05/16

Source: ©The Moodie Davitt Report

By Helen Pawson, Brands Editor

Ballantine's Brasil has a price point of US$22

Pernod Ricard Asia Travel Retail has introduced Ballantine's Brasil to Asia travel retail, following its launch in Europe.

Made with Scotch whisky cask steeped with Brazilian lime peel, the spirit is said to represent the fusion of the traditions of Scotland mixed with the passion of Brazil. Featuring citrus and vanilla, Ballantine's Brasil claims to provide a smooth taste.

The signature serve, the 'Highland Samba', is a mix of Ballantine's Brasil and lemonade, served over ice and topped with two slices of lime.


Source: Ballantine's Brasil launches in Asia travel retail ahead of Olympics

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